1,335 In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. The post Here’s My Review of The Social Dilemma: No, Social Media Is Not “Hijacking” Your Brain appeared first on Nir and Far. Audible Audiobook Un problème s'est produit lors du chargement de ce menu pour le moment. The post Don’t Follow Your Gut (and What to Do Instead) appeared first on Nir and Far. Trouver tous les livres, en savoir plus sur l'auteur. Like you, you might be aware of the Hooked Model discussed in the book from his blog posts, yet the book explains the stuff mentioned in the blog posts in more details. Pour calculer l'évaluation globale en nombre d'étoiles et la répartition en pourcentage par étoile, nous n'utilisons pas une moyenne simple. The post Extrinsic Motivation: Why You Make Terrible Life Choices appeared first on Nir and Far. Veuillez réessayer. Esiste un pattern di fondo per spiegare il modo in cui le tecnologie ci “agganciano”? Something went wrong. Help us improve our Author Pages by updating your bibliography and submitting a new or current image and biography. Découvrez l'univers Audible et écoutez vos livres préférés en audio. Un ouvrage de référence sur la manière de rendre "accroc". • Actionable steps for building products people love. Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. ... your thing is designing products that users can’t tear themselves away from. This is an excellent primer on the ‘value unit’, the individual nugget that fuels the network effect, and helps explain what makes some products world-beating. Organized into chapters that break down basic human habits and responses in a theoretical way, it offers concrete examples of organizations that are now among the most successful at building habit-forming … Hooked Workbook: Supplemental Workbook for Nir Eyal's "Hooked: How to Build Habit-Forming Products", ( Keynote speaker and best-selling author, Nir Eyal, writes, consults, and teaches about the intersection of psychology, technology, and business. Nir Eyal answers these questions (and many more) by explaining the "Hook Model" -- a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Hooked is based on Eyal’s years of research, consulting, and practical experience. Product Description. The post [Survival Tips] Homeschooling During Coronavirus Closings appeared first on Nir and Far. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Nous utilisons des cookies et des outils similaires pour faciliter vos achats, fournir nos services, pour comprendre comment les clients utilisent nos services afin de pouvoir apporter des améliorations, et pour présenter des annonces. Indistractable: How to Control Your Attention and Choose Your Life, ( This is a book summary of Indistractable by Nir Eyal. page, a collection of the best books to help you unlock your career potential. Read writing from Nir Eyal on Medium. Written for product managers, designers, marketers, startup founders, and people eager to learn more about the things that control our behaviors, this audiobook gives listeners: Nir Eyal distilled years of research, consulting, and practical experience to write a manual for creating habit-forming products. Extrinsic Motivation: Why You Make Terrible Life Choices. • Practical insights to create user habits that stick. c'est un livre américain comme on les aime : concis, structuré, pédagogique, et pragmatique. The post How to Turn Off Harmful Stress Like a Switch appeared first on Nir and Far. Le style est clair et agréable. I’d recommend this book for anyone that’s interested in learning how psychological mechanisms can be used to form habits, and therefore keep people “hooked” on their products I decided to read this book, because I am a long-time follower of the author’s blog. Please visit to see more. Concis, clair, mais ne rentrant pas assez dans les détails. Poi, mentre state per rimettervi al lavoro, passa un collega per fare quattro chiacchiere. profiled in this book make their goods indispensable. Actionable steps for building products people love. Téléchargez l'une des applis Kindle gratuites et commencez à lire les livres Kindle sur votre smartphone, tablette ou ordinateur. Voir les formats et éditions Masquer les autres formats et éditions. Nir has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design. Noch nie war die Welt so voller Ablenkungen: Kollegen, Lärm, Tweets und E-Mails sind einige der häufigsten externen Konzentrationskiller im Alltag. Follow to get new release updates and improved recommendations, Nir Eyal is the bestselling author of "Hooked: How to Build Habit-Forming Products" and "Indistractable: How to Control Your Attention and Choose Your Life.". The post Indistractable Schedule Maker Tool appeared first on Nir and Far. Plans get sidetracked, friends are ignored, work never seems to get done. Be a Schedule Builder, Not a To-Do List Maker. Après avoir consulté un produit, regardez ici pour revenir simplement sur les pages qui vous intéressent. Impossible d'ajouter l'article à votre liste. Nir Eyal - Hooked Book Review Investment is the act of putting in time and effort by a user into the product, by using it to create value for themselves. Nir founded and sold two companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design. Hooked: How to Build Habit-Forming Products by Nir Eyal. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. The post This is How the Media is Misleading You on “Technology Addiction” appeared first on Nir and Far. The post Why We Should All Be Wearing (and Making) Face Masks Right Now appeared first on Nir and Far. Top subscription boxes – right to your door, Why distraction at work is a symptom of a dysfunctional company culture--and how to fix it, What really drives human behavior and why "time management is pain management", Why your relationships (and your sex life) depend on you becoming indistractable, How to raise indistractable children in an increasingly distracting world, © 1996-2020, Amazon.com, Inc. or its affiliates. From Friday Forward to Monday Motivation: Q&A with Robert Glazer. Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The post This is How to be Less Distracted By Having Fun in Tedious Tasks appeared first on Nir and Far. Ce jeu devient tellement addictif que vous finissez par l’acheter… Les entreprises ont bien compris l’intérêt de créer des habitudes chez leurs clients : ils deviennent moins sensibles au prix et sont plus réticents à passer chez un concurrent. Prime members enjoy FREE Delivery and exclusive access to music, movies, TV shows, original audio series, and Kindle books. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products. Five years after publishing Hooked, Eyal reveals distraction's Achilles' heel in his groundbreaking new book. The post From Friday Forward to Monday Motivation: Q&A with Robert Glazer appeared first on Nir and Far. Etes-vous un auteur? What is a habit? Il analyse également les commentaires pour vérifier leur fiabilité. He writes, consults, and teaches about the intersection of psychology, technology, and business. Please try your request again later. The battle most tech companies now face is the battle for consumer’s attention. Hooked is based around the four step process that causes products, apps to become habit forming. First-To-Mind Wins Companies who form strong user habits enjoy several benefits to their bottom line. Is there a pattern underlying how technologies hook us? Voir résultats de recherche pour cet auteur. Paperback Nir Eyal (Auteur) 4,6 sur 5 étoiles 1 730 évaluations. What I like about "Hooked" is that author Nir Eyal presents a multi-faceted picture and thinking. The vast majority of the population now carry round with them a device that triggers their attention, businesses and services can get them thinking or acting in desired ways around the clock. Nir Eyal provides the most practical and realistic approach yet to balancing technology with well-being -- Mark Manson, author of 'The Subtle Art of Not Giving a F*ck' Nir Eyal understands the modern technologies of attention from the inside, and in this practical and timely book, he shares the secrets to regaining, and sustaining, the capacity to focus on what matters. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. These companies attach their product to “internal triggers.” As a result, users show up without any external prompting. Nir Eyal risponde a queste domande (e a molte altre), spiegando il Modello Hook, un processo in quattro fasi incorporato nei prodotti di molte aziende di successo per incoraggiare sottilmente il coinvolgimento dei clienti e modificarne i comportamenti. Author of “Hooked” and “Indistractable.” Want to overcome distraction? Une vraie pépite, pas de remplissage, pas d'anecdotes narcissiques et inutiles sur la vie de l'auteur, juste l'essentiel: Une étude passionnante, fournie et utile du comportement des utilisateurs envers leurs produits/apps préférés. ). Why You Don’t Have to Be a Rocket Scientist to Think Like One. Perché alcuni prodotti e servizi catturano l’attenzione del grande pubblico, mentre altri fanno flop? The post Changing Habits: Interview with Dr. Amy Bucher, a Behavior Change Designer appeared first on Nir and Far. He has taught at the Stanford Graduate School of Business and Hasso Plattner Institute of Design. And, as a slow reader myself, it’s not especially taxing in terms of time taken to read. Nir Eyal is an Israeli-born American author, lecturer and investor known for his bestselling book, Hooked: How to Build Habit-Forming Products. Highly insightful, detailed, spot on study on client understanding and how to bring out the best features in one’s product to ensure its success. This audiobook introduces listeners to the `` Hooked '' is that author Nir Eyal is an Israeli-born author! L ’ attenzione del grande pubblico, mentre altri fanno flop, to. To music, movies, TV shows, original audio series, and Kindle books ici pour revenir simplement les. Du chargement de ce menu pour le moment their bottom line manière de rendre accroc... Any reviews mentioning poor audio quality prior to December 2019 quality prior December! Formats et éditions Masquer les autres formats et éditions the Media is Misleading You “! 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